A selection of prototypes and experiments mainly conducted to learn about search engine indexing and the impact of code on search performance. They range from quick and dirty prototypes to near-production ready projects.

Visit the projects by clicking on the name in the left column, or read about the setting, research questions, and conclusion of the experiment by clicking on the right column of the table.

Overview of experiments in chronological order
OpenData SG ➚Open data experiment with media releases of St. Gallen, Switzerland. ➙
Clinic Homepage Demo ➚Homepage of a fictitious clinic, with accessibility and safety best-practices applied. ➙
ECS Map ➚Interactive map of charging stations for electric cars in Switzerland and surround areas ➙
DPLMC ➚Platform to play the Diplomacy boardgame online ➙
People Nature Stones ➚Multilingual travel blog, prototyping of user friendly CMS ➙
MSA.IDX ➚Reddit sentiment analysis to explore the potential of content generated by user queries ➙
Disruption Deptartment ➚Research papers summarized by LLMs and made available in multiple languages, optimized CMS for productivity ➙
RxSearch ➚Medical drug information site, exploring ways to get content from large datasets indexed by search engines ➙
AiOped ➚News site for testing how text content written by LLMs is indexed by search engines, prototyping CMS ➙


I wanted to test if it was possible to compensate for the lack of domain authority with a high amount of content generated by LLMs to quickly generate organic traffic.

To keep the content creation process time-efficient, the CMS was designed from the ground up to be flexible enough to accept multiple data formats as input.

The results suggest that a high amount of published content can, to some extent, compensate for the lack of domain authority and speed up the process of getting organic traffic.

TypeNews site
Domain historyNew domain, no significant history, no backlinks
TimeMay - June 2023
StatusTerminated: No further development or content publishing of content.
  • Markdown (.md) seems to be a good format for input to the CMS, since AI is able to generate and structure content in this format.
  • The process of creating content and storing it in the CMS needs to be made more time-efficient for long-term experimentation.
  • The quality of AI generated content is rather poor.